The term “souvenir,” derived from French, means “memory” or “reminder” and typically refers to objects that reflect the culture, history, or character of a place visited. Souvenirs help keep personal memories alive while preserving local traditions and cultural heritage.

Souvenirs come in various shapes and formats, including local crafts, traditional items, miniature models, regional foods and beverages, or specially designed products. Each item represents the unique features and beauty of the place visited.

Souvenirs are often purchased from local gift shops after a trip, vacation, or special event and serve as important mementos for the person who acquires them. They can also be meaningful, personal gifts for loved ones.

Each souvenir tells a story and allows you to relive that moment.

Souvenir Expo Türkiye is an annual event that brings together manufacturers of these unique and meaningful memorabilia with gift shop owners, wholesalers, and export clients in the souvenir industry. The fair facilitates connections between those in souvenir trade with new designs, products, producers, and suppliers, and offers manufacturers the opportunity to meet new wholesale buyers and export customers while also renewing relationships with existing clients.